Synthetic Colors Statement

We are thoughtful about how we make our snacks, including their nutrient and ingredient profiles. With our delicious snacks portfolio reaching more than 150 countries around the world, we frequently evaluate local consumer insights, dietary guidelines, and current and emerging regulations to make our recipes regionally relevant and informed by the latest nutrition science and expert guidance. We make it our mission to evolve the role snacking plays in consumers’ lives by delivering the right snack, for the right moment, made the right way.

While taste remains the leading driver of consumers’ snacking choices, we regularly work to elevate our recipes with key ingredients including whole grains, fiber, and essential vitamins and minerals. We’ve designed our holistic product development process to be rooted in sound science, informed by expert nutrition guidance, and tailored to consumer and category expectations. Each ingredient in our recipes plays a vital role – such as enhancing flavor, adding texture, improving appearance, or extending shelf life. As consumer needs and desires evolve, including preferences for non-synthetic ingredients, we periodically renovate our recipes in an effort to address changing expectations without compromising taste or quality.

For U.S. products that may contain synthetic colors, we are actively working on a transition to non-synthetic color alternatives in line with changing consumer preferences and to comply with local laws.