SEA E-Commerce Lead

R-84135 | Habourfront, Singapore | 3 other location(s) available

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Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.

Mondelez in the SEA region is a growth engine of Mondelez global, responsible for the Categories of Chocolate, Biscuits , Gum,  Candy, Beverages and Meals. 

The SEA eCommerce & Digital Lead is responsible for partnering with the VP Marketing SEA and MD’s of countries to drive the eCommerce business and also the Digital and Consumer 360 Growth agenda.

He/ She needs to create and implement future-proof strategies, processes, activations, calendar and justify & secure investments to drive profitable accelerated growth of the eCommerce business and the Digital Marketing practice.

The incumbent needs to be a hi-potential candidate who shows the promise to further lead either eCommerce Media, Sales or Marketing In SEA or another BU. The incumbent will need to show strong influencing skills and leadership, collaboration with other functions & marketing peers  an ability to set the agenda and drive profitable growth.



  • Own and champion eCommerce strategy, P&L, and investment plan and delivery . Also FPD and E CRM.
  • In partnership with the BU/Country Sales/Marketing Leads, align GM/BU leadership on eCommerce roles, resources & KPIs
  • Engage cross-functional stakeholders on collective KPI ownership and performance
  • Act as the voice of eCommerce and FPD/ eCRM , enabling conversations and education within BUs/Markets
  • • Make data driven decisions that drive growth and optimizations in the eCommerce channel and for our Digital Marketing Practice


  • Be collaborative and influence within BU and above BU
  • Embrace Diversity, Equity and Inclusion and drive our culture of CourageaouSEA


  • Be biased towards Executional excellence
  • Challenge self , team and others on delivering to great .
  • Challenge the status quo and be willing to disrupt to drive profitable growth and eCommerce market-share
  • Be the change agent to move MDLZ SEA towards Data driven Marketing via FPD and E CRM.

Sustainability & Wellbeing

  • Be aware of sustainability and wellbeing trends and MDLZ ‘s commitment to Sustainability
  • Have a passion to lead sustainability in E Command Digital eg Plastics reduction etc. and implement them ahead of the curve

Building Marketing Talent in Chocolates team and across SEA

  • Lead and support development of ‘marketing talent’ by building competencies across marketing and CPA teams on eCommerce and FPD/ ECRM
  • Support the adoption of cross category marketing development and core marketing skills


What extra ingredients you should bring:

  • Minimum University Degree.

  • 10 + years of experience in marketing management position.

  • Strong commercial acumen & P&L ownership experience

  • Entrepreneurial with a growth mindset

  • A recognized collaborator and credible influencer cross-functionally

  • Data & insights driven with a deep understanding of consumer and shopper

  • Curious learner & educator – including driving new approaches to test & learn

  • Strong advocate of growth through delivering results

No Relocation support available, however for candidates voluntarily moving internationally some minimal support is offered through our Volunteer International Transfer Policy

Business Unit Summary

Mondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like Oreo and Tiger biscuits, Kinh Do mooncakes, Jacob’s crackers, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy and Eden cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate.

Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Job Type


Brand & Portfolio Management



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