Expanding our Broader Snacking Leadership

MDLZ Acquiring In-store Bakery Company, Give & Go

Grab and Go products
play-button

Tuesday, February 25, 2020

We are excited to announce an agreement to acquire a significant majority interest in Give & Go, a North American leader in fully finished sweet baked goods and owners of the famous “two-bite”® brand, and the “Create-A-Treat”® brand known for cookie and gingerbread house decorating kits.

With a leading market position in brownies, cupcakes, pastries and muffins, as well as access to the fast-growing in-store bakery channel, the acquisition of Give & Go expands Mondelēz International’s leadership in broader snacking. Founded in 1989, Give & Go’s delicious and on-trend products are a complementary addition to Mondelēz International’s portfolio of global and local brands such Oreo, Cadbury, Milka and belVita, as well as Tate’s Bake Shop and Perfect Snacks.

“Our ambition is to lead the future of snacking by offering consumers a broad range of snacks in key growth channels and categories,” said Glen Walter, Executive Vice President and President, North America, for Mondelēz International. “Give & Go’s leading position in the large and fast-growing in-store bakery channel gives us a unique opportunity to expand into new, on-trend consumer spaces. Similar to our recent acquisitions of Perfect Snacks and Tate’s Bake Shop, this is yet another great example of our bolt-on acquisition strategy to establish foundations in faster growing snacking adjacencies. We look forward to working with Joel Flatt and the entire Give & Go management team to build upon their strong success.”

The transaction is subject to customary closing conditions and expected to close in the second quarter of 2020.

Business

Reporting Second Quarter 2020 Earnings

Business resilient and execution driving strong results, despite COVID-19 headwinds

Learn More
2020 Q2 Earnings Video image
play-button
MDLZ Q1 Earnings Video Still
play-button

Business

Reporting First Quarter 2020 Earnings

Our priorities are clear in a volatile, COVID-19 environment

Learn More

Community Impact

COVID-19: MDLZ’s Work to Support Our Communities, Our People and Our Customers

#StrongerTogether

Learn More
Stronger Together logo
clear ocean water

Sustainability

Joining New Plastics Economy Initiative and UK Plastics Pact

Committing to tackling plastic waste to reduce our impact on people and the planet.

Learn More

Sustainability

Setting Our New Emissions Goal

Using science-based targets to reduce emissions.

Learn More
Sunset in jungle
Dirk Van de Put speaking at Economic Club of Chicago
play-button

People

Dirk Van de Put Addresses Economic Club of Chicago

Speech addresses trends and challenges facing global food industry.

Learn More

Business

1, 2, 3… Twist, Lick, Dunk! 

Mondelēz International Sets New GUINNESS WORLD RECORDS Title for Most People Dunking Cookies to Celebrate $3 Billion OREO Sales Milestone

Learn More
Forune
2019Q4
play-button

Business

Reporting Fourth Quarter 2019 Earnings

Strong progress against the strategies of accelerating consumer centric growth, driving operational excellence and building a winning growth culture

Learn More

Sustainability

MDLZ Recycle Challenge Participation

Learn More
Dirk Recycle Challenge
Forune

Business

Fortune’s Most Admired Companies

MDLZ recognized as one of the most reputable companies in the world

Learn More